Building Sales Confidence: How Syskit Found Stability with Salesloft
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Maintaining reliable sales operations isn't just about having the right tools—it's about having technology you can trust. For Tim Shields, Head of Sales at Syskit, a leading provider of governance and management solutions for Microsoft 365, this meant finding a Revenue Orchestration Platform that could seamlessly integrate with their Microsoft-centric tech stack while providing the stability and structure his global team needed.
"When I joined just over a year ago, I inherited a team that was doing well and doing the right things, but perhaps lacked a bit of structure and focus in terms of what they were supposed to be doing day to day," Tim explains. Leading customer success and new business teams without dedicated managers for each department, Tim needed a solution he could count on.
As a seasoned sales leader familiar with various revenue orchestration providers, Tim quickly identified that their existing tool wasn't meeting their needs. Technical issues and lacking support were causing significant disruptions to their sales operations, leading Tim to seek a more reliable alternative.
The breaking point: When technology fails
For Syskit, a company deeply integrated with Microsoft's ecosystem, the challenges with their previous platform were mounting. "What we quickly realized was that there were just issues with the way in which it integrated with Microsoft Dynamics," Tim recalls. These integration issues weren't minor inconveniences — they were bringing operations to a halt.
"Within the first week, I remember being contacted by reps to say the Microsoft Dynamics connector had crashed again," Tim shares. "We'd have to go through the process of contacting the vendor’s support team, waiting for them to respond... we'd lose a day every time it happened, and there were sometimes that it was happening once a week."
The situation reached a critical point when their previous vendor accidentally deleted all of their cadences, taking a week to recover. Combined with unresponsive customer support and unexpected banking fees tacked onto every invoice, it became clear that a change was necessary.
Finding stability with Salesloft
The search for a new solution led Tim to Salesloft, a platform he had previous experience with. While the Microsoft Dynamics integration was the primary criteria, what truly set Salesloft apart was its reliability and consistent support.
Since we've been a Salesloft customer, we've had nothing but a great experience with support and with the customer success team
Tim notes, "The most important thing is the Salesloft platform has been really stable. The Salesloft-Microsoft Dynamics integration has been incredibly reliable in the time that we've had the tool — that's nearly a year now."
Transforming sales operations
The switch to Salesloft has enabled Syskit to:
- Automate lead follow-up, reducing response time to within 20 minutes
- Expand their follow-up strategy from just high-priority leads to all incoming leads
- Significantly improve pipeline creation and lead-to-opportunity conversion rates
- Build a more structured sales process
The impact has been substantial.
"Previously we were only following up on high priority leads, now we’re promptly following up on all leads”" Tim explains.
He estimates their conversion rates have improved by 50-70% since implementing Salesloft.
The confidence to scale
For Tim, the biggest impact of switching to Salesloft can be summed up in one word: confidence. "Confidence in the platform would be the main thing," he states. "It enables me to have more structure in the sales team, which as a big structure person, has helped me a lot."
This newfound confidence has allowed Syskit to focus on growth rather than troubleshooting. With plans to expand Salesloft usage to their customer success team to help manage renewals, the platform continues to provide new opportunities for enhancing their sales operations.
For companies wrestling with unreliable revenue orchestration platforms, particularly those working within the Microsoft ecosystem, Syskit's journey demonstrates how the right technology partner can transform challenges into opportunities for growth and efficiency.