Salesloft Delivers $12M+ in Increased Profits and Cost Savings

Findings from The Total Economic Impact™ of Salesloft, a commissioned study conducted by Forrester Consulting on behalf of Salesloft, reveal how enterprise customers benefited from its platform. According to the study, a composite organization comprised of interviewees with experience using Salesloft realized a 394% ROI, and $12 million in increased profits and cost savings over three years from the following impacts:

• 60% improvement in response-to-opportunity rate and 30% improvement in closed-won deals, resulting in $4.6M more in incremental profits 
• 50% increase in annual prospecting activities, resulting in $3.3M more in incremental profits 
• $744K savings by consolidating sales technology
• $1.6 million in profit growth from improved customer renewal rate over three years
• 10% increase in productivity, resulting in $1.4M in time savings
• 25% reduction in time spent onboarding new reps, resulting in $333k in time saving

Customer Challenges Prior to Using Salesloft 

Customers interviewed for The Total Economic Impact of Salesloft noted how their organizations struggled with common challenges, including:

• Lack of visibility into pipeline health and sales performance
• Disparate tools mean no uniformity in tools and processes used by the sales organization
• Operational inefficiency throughout the sales organization

“None of the tools were comprehensive enough to cover the end-to-end sales engagement process, nor did they integrate well with other solutions.”